Disco Cowgirl Bar & Club
Disco Cowgirl is a concept design for a bar and nightclub. Disco and cowgirl aesthetics have been trending among gen-z women, so I decided to create a combined aesthetic of them through a branding project.
Media Campaigns
Branding in today’s world extends far just beyond physical aspects, and is predominant in the online world. I created social media campaigns / advertisement to extend Disco Cowgirl’s brand identity to social media. Using catchy yet personable phrasing and bold visuals, the culture created in the physical space of the bar extends to the virtual world.